How do you ensure that you are nurturing your creativity?
So much of my work is done on my laptop - emails and documents and footage flying back and forth. I crave being able to touch whatever it is I’m making in a tangible way, so recently I’ve been making more stuff with my hands. My mother is an amazing craftswoman and from a young age, she imbued in me a love for the creative process. Wood and wool are some of my favorite materials so when I have the time I love to weave or whittle. A friend and I also started doing this thing we call ‘painting on our periods’ - which is precisely what it sounds like. Each month we go to the art supply store, buy a canvas and paint stuff in my backyard, usually in our underwear. My neighbors must think I’m a little nuts, but it was so therapeutic to paint in the sunshine.
What are your hopes and projects for yourself and for SoulPancake going forward?
At the end of the day, I just want to keep making stuff that matters. A lot of my time goes into coming up with creative for various agencies and brand partners and while that’s a fun challenge, I love making stuff simply because I believe it’s a subject matter that deserves to be explored. I get really excited when something I’ve dreamed up becomes a real piece of content that lives on to have a lifespan of its own. I think right now we need the type of content SoulPancake is producing more than ever, to remind us how interconnected we are, and the power of joy and the courage it takes to be a force for change and shaking up the status quo. My hope is that when people come across SoulPancake content they feel like their time was well spent, and that our content continues to open hearts and minds.
Photography by Layli Samimi